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Rashfa

A specialty coffee brand with an editorial, sun-lit identity and a pinned scroll story.

Industry
Café
Type
Café website
Year
2026
Services
Art direction, Web development, Motion design

Self-initiated concept project, designed and built by SIMA to demonstrate what we can create for brands in this industry.

Rashfa — Desktop

Overview

A concept for a specialty coffee café where the website feels like a lifestyle magazine, not a menu board.

Challenge

Cafés compete on atmosphere. The site had to capture the feeling of the place — light, texture, calm — while staying extremely fast on mobile.

Concept

Harsh midday sunlight and long shadows as the art direction, with a pinned signature-drinks chapter that rolls from one drink to the next as you scroll.

Design

Sand and espresso tones, geometric Kufi for Arabic headlines, a magazine serif for English, and photography that carries the mood.

Rashfa — Design
Rashfa — Design

Key interactions

  1. 01

    Pinned signature drinks

    Scroll rolls the counter and wipes in each drink.

  2. 02

    Open-now status

    Live opening hours in local time.

  3. 03

    Mobile action bar

    WhatsApp, directions and call, always in reach.

Responsive views

Desktop

Mobile

Rashfa — Mobile

Technologies

  • Astro
  • GSAP
  • TypeScript
  • CSS

Live preview available on request.

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